Privacy Policy

Last Updated: November 2024
Buffalo Plant Hire Ltd is committed to protecting your privacy and personal information. This policy explains how we collect, use, and safeguard your data in accordance with UK GDPR regulations.

1. Information We Collect

Personal Information:

• Name, contact details (phone, email, address)
• Company information and business details
• Equipment hire preferences and project requirements
• Payment and billing information

Technical Information:

• Website usage data and analytics
• IP address and browser information
• Cookies and similar tracking technologies

2. How We Use Your Information

We use your personal information to:

• Process equipment hire requests and provide quotes
• Deliver and collect equipment as arranged
• Process payments and manage your account
• Provide customer support and technical assistance
• Send service updates and relevant communications
• Improve our services and website functionality
• Comply with legal and regulatory requirements

3. Legal Basis for Processing

We process your personal data based on:

• Contract Performance: To fulfill equipment hire agreements
• Legitimate Interest: To operate our business and improve services
• Legal Obligation: To comply with tax, health & safety, and other legal requirements
• Consent: For marketing communications (where applicable)

4. Information Sharing

We may share your information with:

• Service Providers: Delivery partners, payment processors, and IT support
• Legal Authorities: When required by law or to protect our interests
• Business Partners: With your consent for specific services

We never sell your personal information to third parties for marketing purposes.

5. Data Retention

We retain your personal information for:

• Active Customers: Duration of business relationship plus 7 years
• Quote Requests: 2 years from last contact
• Financial Records: 7 years as required by law
• Website Analytics: 26 months maximum

6. Your Rights

Under UK GDPR, you have the right to:

• Access: Request copies of your personal data
• Rectification: Correct inaccurate or incomplete information
• Erasure: Request deletion of your personal data
• Restriction: Limit how we process your information
• Portability: Receive your data in a structured format
• Object: Opt out of certain processing activities
• Withdraw Consent: For consent-based processing

To exercise these rights, contact us using the details provided below.

7. Data Security

We protect your information through:

• Secure encrypted data transmission (SSL/TLS)
• Regular security updates and system monitoring
• Access controls and staff training
• Secure backup and recovery procedures
• Regular security assessments and improvements

8. Cookies and Tracking

Our website uses cookies to:

• Remember your preferences and improve functionality
• Analyze website traffic and user behavior
• Provide relevant content and advertising
• Enable social media integration

You can manage cookie preferences through your browser settings.

9. Marketing Communications

9.1 We may send you relevant business communications about our services.

9.2 You can opt out of marketing emails at any time using the unsubscribe link.

9.3 Essential service communications (delivery updates, safety notices) will continue.

9.4 We do not share your details with third parties for their marketing purposes.

10. International Transfers

10.1 Your personal data is primarily processed within the UK.

10.2 Some service providers may be located outside the UK/EEA.

10.3 We ensure adequate protection through appropriate safeguards.

10.4 Transfers are made only where legally compliant.

11. Children's Privacy

11.1 Our services are not directed at children under 16.

11.2 We do not knowingly collect data from children.

11.3 If you believe we have collected child data, please contact us immediately.

12. Policy Updates

12.1 We may update this policy periodically to reflect changes in law or practice.

12.2 Significant changes will be communicated to you directly.

12.3 Continued use of our services indicates acceptance of updates.

12.4 Previous versions are available upon request.

Contact Our Data Protection Team

For any privacy-related questions or to exercise your rights:

Email: info@buffaloplanthire.co.uk
Phone: 07934 288306
Post: Data Protection Officer, Buffalo Plant Hire Ltd, Blackburn, Lancashire

Right to Complain: You can also contact the Information Commissioner's Office (ICO) if you're unhappy with how we've handled your data.